Episode 102: Google Marketing 101 and Why Your Business Needs It with Lorne Sederoff of SearchKings

Have you ever asked yourself what is SEO, or what does SEO stand for? Have you heard the term SEM and wondered what exactly is search engine marketing?

Torrice Talk & Torrice Tech Talk - Episode 61 - Examining the Digital HVAC Market & Trends During the COVID-19

We welcome Darryl Margaux, President & Co-Founder of SearchKings, and Lorne Sederoff, Director of Channel Development at SearchKings, to discuss the trends in the digital market for HVAC dealers during the COVID-19 pandemic. They give their expert opinion on how to adjust your digital marketing plan and stay top of mind - and making sure you do not stop advertising despite the current state of the market.

Torrice Talk & Torrice Tech Talk - Episode 62 - An Introduction to SearchKings

We introduce you to SearchKings, a digital marketing firm with a focus on the HVAC market, and the benefits of working with them to take your digital marketing plan to the next level.

Torrice Talk & Torrice Tech Tal - Episode 63 - Breaking Down the Google Local Services Platform

We welcome Lorne Sederoff, Director of Channel Development at SearchKings, back to discuss the Google Local Services platform and the benefits of being Google Guaranteed and receiving leads through Google Local Services.

Getting Ahead of The Competition with Voice Search and Google Guarantee

Lorne Sederoff runs a successful SEO agency. As the head of development of the Google Guarantee Program at Search Kings, he is a certified expert at anything and everything there is to do about Google for marketing and lead generation, from its algorithms to its features.

Becoming #1 In Your Local Market With Google Local Services

SearchKings was established in 2009, and has since built an impressive customer base of over 1200 business owners across North America. They were one of the only five Google Premier Partners that was selected for the Google Guarantee program. In this episode, we talked about search engine marketing, paid ads, customer service...

Full of Hot (and Cold) Air: #8 – SearchKings

What is Google Local Listings? How should I use it? Where do I start? If these questions are on your mind you’ve come to the right place! If these questions are on your mind you’ve come to the right place! A great conversation you don’t want to miss! Enjoy and remember to subscribe and give us a review!

Google Guarantees and Business Hacks

We've heard it before, doing business now is more complex than ever. Are you sure you're doing it right? Home Service Providers listen here. Learn from the experts what you need to know to set your small business up for success now and growth later. Featuring Lorne Sederoff of SearchKings.

Using Google to reach new clients

With its pay-per-lead system, Google Local Services could redefine how your landscaping company gets noticed.