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The Challenge

With a high-profile, well-known athlete as their spokesperson, Beloman was looking to leverage their TV-quality YouTube commercials to get in front of the broadest audience possible.

Beloman Challenge

The Strategy

In-stream ads targeting viewers on smart/connected TVs, with a run-of-network strategy that ensured the widest possible branding and distribution of impressions.

Beloman Strategy

The Results


- 55% view rate

- $0.01 CPV

- 28.6K impressions

Beloman Results